TASCK Case Study — Portfolio Project

Empowering African Creatives with TASCK

A modern digital platform that connects talented creatives to opportunities, resources, and community support across Africa.

Challenge

African creatives often face limited access to funding, mentorship, visibility, and community cohesion — resulting in fragmented growth and under-representation in the global creative economy.

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OVERVIEW

  • Client: TASCK
  • Role: UI/UX DESIGNER/PRODUCT STRATEGIST
  • Deliverables: UX design, Interactive Prototype, Component library

Awards & Mentions

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Project Outcome

Design Features

  • Research-backed workflows tailored for creative professionals

  • Responsive, intuitive UI with clear navigation and role-based dashboards

  • Interactive data visualizations for tracking progress and opportunities

  • Prototype and design system prepared for scalable feature expansion

Solutions

We designed a centralized web platform that:

  • Provides a comprehensive resource hub for funding, learning, and mentorship

  • Showcases creative portfolios with dynamic filters and featured opportunities

  • Fosters community through events, networking, and collaboration tools

  • Integrates AI recommendations for tailored creative development paths

““After over a decade shaping the African music industry, mentoring talent, and driving major cultural moments, I founded TASCK to build an ecosystem where African creatives can thrive—using data, partnerships, and innovation to create lasting impact.””

Jude (M.I) AbagaCEO, TASCK